Marisol Mork

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Olympic Games: U.S. Olympic & Paralympic Committee Suing U.S. Beverage Company Over Trademark Infringement

By Marisol Mork and Lauryn Durham on Posted in Advertising, Brand protection, Competition and Markets Authority, IP Litigation, Marketing, Olympics, Social Media, Trade Mark, Trademark Infringement, Trademarks, US
As the Summer 2024 Olympics in Paris commences, the United States Olympic & Paralympics Committee (USOPC) is vigilant against unauthorized use of its trademarks. The USOPC filed a lawsuit against a U.S. beverage company, alleging the use of Olympic-related terms like “OLYMPIC” and “TEAM USA” without permission. These trademarks are vital for the USOPC’s funding … Continue Reading

Olympic Games: New Social Media Guidance for 2024 Athletes

By Marisol Mork, Lauryn Durham and Nicole Brenner on Posted in Advertising, Brand protection, China, Copyright, E-Commerce, Europe, France, Germany, Marketing, Russia, Social Media, Spain, Technology, UK, US
With the summer Olympic Games rapidly approaching, the International Olympic Committee (“IOC”) recently announced new guidance for social and digital media at the 2024 games. Our colleagues at SPB’s Global IP & Tech blog took an interesting look at how social media guidelines are evolving and how athletes, brands and spectators will experience the games … Continue Reading
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