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The Association of European Professional Football Leagues shows UEFA a red card and terminates their MOU

On Friday 21 October 2016, the Association of European Professional Football Leagues (EPFL) announced that it was terminating its memorandum of understanding (MOU) with UEFA as a result of changes being made to the qualifying system for both the UEFA Champions League and the UEFA Europa League for three seasons from 2018/2019 onward.   The EPFL … Continue Reading

The sky’s the limit – what Sky’s virtual reality launch means for sport

Last month, following the first live streamed NFL game on Twitter, Sports Shorts posted on the new era of digital sports consumption. Less than three weeks later (on 3 October), Sky has launched its new virtual reality app.  The free app is available to iPhone and Android users (or at least those who own an appropriate … Continue Reading

NFL on Twitter: how will you choose to watch your sport in future?

On 15 September 2016, the New York Jets beat the Buffalo Bills 37-31 in the Bills’ New Era Field. Never has there been a more aptly named stadium for a game… The Jets v Bills game was streamed live on social media site Twitter, a first for the NFL. Twitter streamed the US national network … Continue Reading

Commission announces latest development in Digital Single Market strategy

On the back of Jean-Claude Juncker’s annual “State of the Union” address this morning, the European Commission has unveiled the latest in a number of developments in the Digital Single Market initiative.  The Digital Single Market (“DSM”) strategy is essentially Europe’s answer to the developing nature of technology, increased connectivity, and consumers’ expectations that they … Continue Reading
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