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The postponement of Tokyo 2020: Sponsor perspectives

The global COVID-19 pandemic has affected many areas of the sporting world, resulting in cancellations and postponements across the globe. The Olympic and Paralympic Games (together, the “Games”) are just two of many high-profile events that have been affected by the pandemic. The Games were due to take place in Tokyo, Japan between July and … Continue Reading

Falling National Lottery sales may challenge UK Sport’s ‘brutal but effective’ funding model

On the evening of 29 November 2016 at least one national newspaper was reporting that UK Sport, the body responsible for funding elite sport in the UK, had made a ‘last-ditch funding plea to Government’ against ‘severe cuts’. Against a background of unprecedented sporting success in Rio this summer which led to an outburst of … Continue Reading
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