This year’s Masters tournament marked Tiger Woods’ first return to the major championships in three years. Although the primary aim was pursuit of his fifth Green Jacket and 15th major title, the fresh round of excitement and buzz brought about by the iconic golfer’s return has sent the sporting world into a frenzy, generating huge … Continue Reading
On Sunday 2 April 2017, Lexi Thompson was given a four-stroke penalty while leading the LPGA’s first Major of the year and was subsequently defeated in a play-off to Ryu So-yeon, following the actions of a vigilant television viewer. This was not a mistake nor the result of a new or innovative fan engagement exercise; this was the … Continue Reading