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Paralympic Games: Olympic Rings Tattoos Now Allowed

By Catherine Muyl and Marion Cavalier on Posted in Brand protection, Copyright, Intellectual Property, Marketing, Olympics, Paralympics, Rules and regulations, Trademarks
Original article published 30 August 2024 on our French sister blog La Revue. On your marks, get set, go! At the Paralympic Games, athletes were previously required to cover their Olympic rings tattoos or face disqualification. The International Paralympic Committee has decided to lift this ban for the Paris 2024 Games. In this blog we present … Continue Reading

Gambling Sponsorship Codes of Conduct: What are they likely to mean for gambling sponsorship in the football and horseracing industries?

By Mike Llewellyn and Sophie Pritchard on Posted in Advertising, Betting/Gambling, Broadcasting, Football, Gambling, Governance, Government, Horse Racing, Law, Marketing, Rules and regulations, Sport England, UK, Women in Sport
Last month, both the English football industry and British horseracing industry published codes of conduct which address sponsorship arrangements between stakeholders in each of those sports and betting companies.  These codes of conduct have been prepared following the 2020 Gambling Act 2005 Review, and the subsequent release of the White Paper ‘High Stakes: Gambling Reform … Continue Reading

Olympic Games: U.S. Olympic & Paralympic Committee Suing U.S. Beverage Company Over Trademark Infringement

By Marisol Mork and Lauryn Durham on Posted in Advertising, Brand protection, Competition and Markets Authority, IP Litigation, Marketing, Olympics, Social Media, Trade Mark, Trademark Infringement, Trademarks, US
As the Summer 2024 Olympics in Paris commences, the United States Olympic & Paralympics Committee (USOPC) is vigilant against unauthorized use of its trademarks. The USOPC filed a lawsuit against a U.S. beverage company, alleging the use of Olympic-related terms like “OLYMPIC” and “TEAM USA” without permission. These trademarks are vital for the USOPC’s funding … Continue Reading

Paris Olympics & Paralympics – Part 2:  What could possibly go wrong?

By Henry Goldschmidt on Posted in Anti-doping, Betting/Gambling, CAS, Dispute Resolution, Marketing, Olympics, Rules and regulations, Sports Policy
Having recently examined some of the legal issues that have overshadowed the lead-up to the 2024 Paris Olympics and Paralympics, in this article I will consider what could keep contentious/regulatory lawyers (and journalists) busy once the Games formally begin on 26 July 2024.  With ten days still to go before the Opening Ceremony, it is … Continue Reading

Olympic Games: New Social Media Guidance for 2024 Athletes

By Marisol Mork, Lauryn Durham and Nicole Brenner on Posted in Advertising, Brand protection, China, Copyright, E-Commerce, Europe, France, Germany, Marketing, Russia, Social Media, Spain, Technology, UK, US
With the summer Olympic Games rapidly approaching, the International Olympic Committee (“IOC”) recently announced new guidance for social and digital media at the 2024 games. Our colleagues at SPB’s Global IP & Tech blog took an interesting look at how social media guidelines are evolving and how athletes, brands and spectators will experience the games … Continue Reading

Crackdown on Gambling Ads Featuring Sports Stars: New Advertising Rules

By Mike Llewellyn, Ailin O'Flaherty and Carlton Daniel on Posted in Advertising, Betting/Gambling, eSports, Football, Gambling, Influencer, Marketing, Rules and regulations, Social Media
As reported in our previous article published in 2019, the Committees of Advertising Practice (CAP) have been focussing for some time on protecting children and young persons through their regulation of gambling advertising. Under the current rules, gambling ads are prohibited only if they appeal ‘particularly’ to under-18s, which CAP considers means if an ad … Continue Reading
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