As the Summer 2024 Olympics in Paris commences, the United States Olympic & Paralympics Committee (USOPC) is vigilant against unauthorized use of its trademarks. The USOPC filed a lawsuit against a U.S. beverage company, alleging the use of Olympic-related terms like “OLYMPIC” and “TEAM USA” without permission. These trademarks are vital for the USOPC’s funding … Continue Reading
Former University of Florida (“UF”) recruit Jaden Rashada (“Rashada”) has filed a lawsuit against the University’s head football coach, Director of Player Engagement & NIL, boosters, and the company that partially funded an alleged failed NIL deal. Rashada claims that the UF head football coach, amongst others, defrauded him out of millions of dollars in … Continue Reading
In the spring of 2023, we reported from the US that women’s sports were on the rise. Just one year later, that incredible momentum not only shows no signs of stopping – similar to the growth we have reported in the UK. From the record-shattering viewership of the NCAA women’s basketball tournament, to increasing opportunities … Continue Reading
With the summer Olympic Games rapidly approaching, the International Olympic Committee (“IOC”) recently announced new guidance for social and digital media at the 2024 games. Our colleagues at SPB’s Global IP & Tech blog took an interesting look at how social media guidelines are evolving and how athletes, brands and spectators will experience the games … Continue Reading
