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The NCAA and ESPN Sign $920 Million, Eight-Year Media Rights Agreement

Valued at roughly $115 million annually, the NCAA and ESPN have come to an eight-year media rights deal effective September 1st of this year and running through 2032. The introduction of this “multi-platform home” will include media rights to 40 NCAA championships along with international media rights to those same 40 championships and the Division … Continue Reading

Name, Image & Likeness: New Class Action Could Determine Whether NIL Activities Are Subject To US Federal Law Prohibiting Sex Discrimination In Education

Women’s sports are on the rise, and so are the conversations regarding Name, Image, and Likeness (“NIL”) in connection with women athletes.  NIL activities have created an exciting new area for college athletes, and with that the importance of equity in opportunities and support for women’s teams.  The legal framework of NIL is evolving on … Continue Reading

How Artificial Intelligence is Changing the Game of Professional Sports

Our sister blog, Global IP & Technology Law previously reported that artificial intelligence (“AI”) is changing the landscape of all aspects of our modern economy. The world of professional sports is no exception. Emerging technologies are transforming the games we know and love. From player recruitment to athlete recovery, AI’s integration into sports is opening … Continue Reading

The Jump Off: Two Equestrian Leagues Continue To Go Head To Head

The equestrian sport of show jumping takes place across the world, attracting an ever-increasing media profile.  It therefore comes as little surprise that event organisers have sought to ride the wave of the sport’s growing interest and publicity by seeking to establish various new show jumping competitions. Two such leagues are Major League Show Jumping … Continue Reading

Does the buyout market reflect a competitive imbalance in the NBA?

Last Thursday marked the NBA trade deadline, meaning teams can no longer trade players on their rosters. However, after the deadline, there remain no restrictions on teams signing free agents. Coincidentally, after the trade deadline, some players and teams enter into buyouts whereby that player is bought out of his current contract and becomes a … Continue Reading

The Future of Sports – Cryptocurrencies and Blockchain Technology

Sports as an industry has realised the potential that cryptocurrencies and blockchain technologies can bring to further monetise fan engagement, attract sponsors and engage a global market in ways that were unimaginable decades ago. Passionate fans, each a citizen of digital technology, consume sports and related content beyond the actual duration of a match. Teams, … Continue Reading

Navigating the salary cap in the NBA: Los Angeles Lakers

It is being reported that the Los Angeles Lakers have filed a career-ending injury application with the NBA in relation to Luol Deng’s contract. Luol Deng signed a four-year, $72 million contract for the Los Angeles Lakers in 2016. In 2018, the Lakers agreed a buyout with Deng, which allowed the Lakers to renegotiate the … Continue Reading

Five Stars to the NBA: A Successful Bubble

Congratulations to the Los Angeles Lakers who won their 17th NBA championship on Sunday night after beating the Miami Heat 4-2 in an entertaining series. After an incredibly challenging and unprecedented season, the LA Lakers were crowned champions. The NBA, and Commissioner Adam Silver, have pulled off a meticulously executed project, which has been an … Continue Reading

The NFL Approves New Measures To The “Rooney Rule”

The NFL recently introduced new measures to expand what is colloquially known as the “Rooney Rule,” which was instituted to promote and encourage diversity hiring. Named after the late Dan Rooney – former owner of the Pittsburgh Steelers and chairperson of the National Football League’s (“NFL”) diversity committee – the Rooney Rule is a NFL … Continue Reading

Partial Summary Judgment Granted to U.S Soccer

On Friday, May 1, 2020, Judge Gary Klausner of the United States District Court for the Central District of California granted partial summary judgment to U.S. Soccer in a pay equity class action lawsuit brought by members of the U.S. women’s national soccer team. In his ruling, Judge Klausner dismissed the U.S. women’s argument that … Continue Reading

New Year, New Deal in the WNBA

A new and historic agreement has been reached between the Women’s National Basketball Association (WNBA) and the Women’s National Basketball Players Association (WNBPA), which includes higher salaries, improved benefits and better work and travel conditions. Following the 2018 season, the WNBPA exercised its option to opt out of the collective bargaining agreement (CBA) with the … Continue Reading

A slam-dunk? Sweeping and dramatic changes may be coming to the NBA

Adrian Wojnarowski and Zach Lowe dropped, what is known as a Woj Bomb, last week as they announced that the NBA is in high level discussions with the NBPA (the National Basketball Players Association) and broadcasting partners concerning “sweeping and dramatic changes to the league calendar that include a reseeding of the four conference finalists, … Continue Reading

The NBA’s best current rivalry: Rockets v Warriors or Rockets v Referees?

Last year’s dramatic Western Conference final match-up between the Golden State Warriors and Houston Rockets ended with the Warriors winning 4-3. The Warriors advanced to the NBA Finals and achieved their second consecutive NBA Championship. This year, they look to do the three-peat. The Rockets have a chance for revenge this year, facing the Warriors … Continue Reading

US Open 2018 – Phil Mickelson takes a 10 but at what cost to the game?

Last night, Brooks Koepka, repeated his 2017 US Open victory by retaining the title over four punishing days at the Shinnecock Hills course in New York after narrowly beating England’s Tommy Fleetwood by a single shot. The US Open is often billed as the hardest test in golf with organisers renowned for setting their respective … Continue Reading
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